Sport Endorse finalist for Innovation in Sponsorship at Irish Sponsorship Awards 2025

Shortlisted for platform-driven athlete partnerships last year, Sport Endorse 2.0 reached the Innovation in Sponsorship final at the Irish Sponsorship Awards 2025, establishing a scalable model for sponsorship access across Ireland's sporting community.

The platform demonstrates how digital infrastructure can democratise athlete-brand connections, embedding secure transaction frameworks and equitable partnership mechanisms across user touchpoints.

The platform united technology-driven efficiency with genuine access equity, brought to life through a dual-sided marketplace that connected athletes and brands through transparent processes.

By prioritising scalability and security over traditional relationship-based sponsorship models, Sport Endorse 2.0 maintained consistent user engagement while achieving clear performance benchmarks across partnership facilitation and market reach.

A defining element of the approach was its data-backed validation through global case studies and testimonials, demonstrating how digital platforms can maximise sponsorship accessibility while reinforcing value creation through measurable outcomes and user satisfaction.

This finalist recognition underscores rising expectations across the Irish Sponsorship Awards, where innovation in sponsorship increasingly demands platforms that demonstrate scalability, transparency, and measurable impact alongside technological capability.

For past winners, category details, and updates, visit the official Irish Sponsorship Awards website and subscribe to the newsletter for exclusive insights and coverage from Ireland's sponsorship sector.