Judging Panel
An independent panel of recognised and expert judges, drawn from academia, business and broader related sectors will determine the winners of the Irish Sponsorship Awards.
Our focus is to deliver a balanced judging assessment from industry leaders who will bring their extensive knowledge, enthusiasm and expertise to the judging process ensuring that the winning entries are truly outstanding and worthy of receiving a trophy.
The panel is carefully selected to ensure the Awards judging process is fair and objective. The judges are bound by a strict confidentiality agreement and are required to declare any conflict of interest in entries over which they deliberate, in which case that entry will be reallocated. The integrity of this process lies at the very heart of all that we do.
A comprehensive judging process has been developed to decide the winners of the Irish Sponsorship Awards.
If you are interested in joining the judging panel, please email your details to our team: judges@businessriver.com
2024 Judging Panel
Alma Birbilaite
Global Marketer,
Alma is a global marketer with a deep passion for fostering meaningful connections between brands and local communities. She spent the last 6 years working with Indeed's Global Marketing team, where she spearheaded the award-winning Team Ireland sponsorship programme. VIEW MORE
Liam Gaskin
Managing Director, The Concept Partnership
Liam has been involved in sponsorship negotiation and management for over 30 years. He has advised both National and International clients on their sponsorship strategies. VIEW MORE
Grainne Humphreys
Festival Director, DIFF
Grainne Humphreys is the Festival Director of the Dublin International Film Festival. She hosts training workshops and masterclasses both in Ireland internationally and teaches cinema at UCD and Griffith College. She also reviews film and popular culture for RTE and other media. VIEW MORE
Gráinne McCaffrey
Marketing & Communications Executive, IntoMedia Group
Gráinne McCaffrey is a Marketing & Communications Executive at IntoMedia Group. Home to The Irish News, Q Radio and Interpress, the group believes in the power of media and is committed to providing accurate news coverage and entertaining audiences through high-quality content on multiple platforms. VIEW MORE
David Monaghan
KICK, Managing Director
David is Managing Director with KICK, where he brings an impressive 20 years' experience helping brands achieve exponential growth and delivering commercial success VIEW MORE
Helen O Dwyer
Business Owner, PR1
PR1 is a public relations consultancy in operation for 20 years and responsible for some of the most high profile events and PR Campaigns in Ireland. Helen brings knowledge and expertise gained from two decades of PR experience at board level to the judging process of the Irish Sponsorship Awards. VIEW MORE
Kate O'Leary
Managing Partner, Mindshare Media, Mindshare
Kate has over 20 years' experience in media, having worked across a wide range of clients, both local and international, from product launches to rebrands, and public information to sponsorship activations. Kate leads a planning team in Mindshare, working on insurance, FMCG, retail and motor brands. VIEW MORE
Aiste Petraityte
Advertising Manager, Electric Ireland
Aiste is Advertising Manager at Electric Ireland with over a decade of marketing expertise. She’s shaped major brands and rights holders’ campaigns including FAI, GAA & Camogie Minor Championships, Chelsea FC, Darkness Into Light and many others. VIEW MORE
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