Stay Informed on Corporate Sustainability

Author: Jed Nykolle Harme

Sponsorship today transcends logo placement; it signals values and ambition. It is evolving into a platform for innovation, purpose and audience engagement.

Author: ICC

The International Cricket Council will partner with Google to enhance fan engagement in women’s cricket.

Author: GTRMag

Creator of the world's first Cristalino launches multiple Dobel® Tequila activations at key travel hub for US Open tournament destination

Author: The Nigeria Education

The Federated Union of Modakeke Students (FUMS) National Headquarters has officially wrapped up the 2025 Free Summer School Program, which ran for weeks and came to a colorful close on August 29, 2025.

Author: Global Drinks Intel

Nyetimber has agreed a “long-term” partnership with England Rugby, becoming the sport’s first English sparkling wine sponsor.

Author: Sports for Business

The Irish Athletic Boxing Association (IABA) has announced a major multi-year partnership with Nike, which will see Irish boxers wear the iconic swoosh in competition from this week’s World Championships in Liverpool through to 2028.

Author: Business Plus

Aqua Libra will be the official water sponsor of the Amgen Irish Open 2025, which is aiming to become single-use plastic-free for the first time.

Author: Jed Nykolle Harme

Sponsorship in sport and retail has once again revealed its dual nature as both vulnerable to disruption and vital for growth.

Author: Sports Pro

German top-flight is first major European soccer league to hand rights to content creators. The post Bundesliga hands UK media rights to Sky Sports, BBC, Amazon and Mark Goldbridge appeared first on SportsPro.

Author: Sports Pro

Netflix will air the country’s title defence in first major nation-specific deal outside North America. The post Netflix gets World Baseball Classic broadcast rights in Japan appeared first on SportsPro.