Environmentally Sustainable Sponsorship

This award recognises a sponsorship or partnership in Ireland within the last 12 months that has made a measurable contribution to environmental sustainability. This could include initiatives related to climate action, carbon reduction, biodiversity, circular economy, green innovation, or sustainable consumer behaviours. Judges will be looking for partnerships that are purpose-driven, demonstrate a strong alignment between sponsor and rights holder, and clearly contribute to positive environmental outcomes. Entry is by a 5 A4 page submission; the judges will be looking for clear information backed up by evidence, photos, and supporting materials, that pays particular attention to the criteria listed below.

• Organisation Background: For both the Rights Holder and Sponsor, please outline when the organisations were established, sectors operated in, the number of employees, and full sponsorship or sustainability portfolios.
• Sponsorship(s): Please describe the sponsorship or partnership being submitted. Include its duration, level, focus area (e.g. waste reduction, clean energy, conservation), and any unique features that set it apart.
• Objectives: What were the environmental and brand-related objectives of the sponsorship? Examples might include promoting eco-conscious behaviours, reducing environmental impact, reaching green-conscious consumers, or aligning with ESG goals. Please specify the metrics used to assess success.
• Execution: Outline how the sponsorship was activated to meet its objectives. Include strategic planning, operational steps, collaborations with environmental organisations, and engagement with relevant stakeholders.
• Innovation: Showcase the innovative aspects of this sponsorship. Did it introduce new tools, technologies, or methods for sustainability?
• Outcome & Results: Explain why this sponsorship stands out in environmental sustainability. Provide evidence of real-world impact—reduced emissions, increased recycling, behavioural change, improved biodiversity, etc.
• Testimonials: Where possible, include testimonials from environmental experts, beneficiaries, community representatives, and stakeholders from both the rights holder and the sponsor to demonstrate the effectiveness and integrity of the partnership.